Job Page:   Marketing Optimization Lead


Listed By:   MicroAgility
Contact Name:   Frank Ejaz,   Recruiter
E-Mail:   career@microagility.com
Telephone:   6094744463
Job location:   Clifton New Jersey, USA
Job Type:   Contract
 
Job Description:

    We are looking for a hands-on, agile, and result-oriented Marketing Optimization Lead for a client engagement. If you are available and interested, or know someone else who may be looking, please contact me at Career@MicroAgility.com

     

    Title: Marketing Optimization Lead

    Location: Clifton, NJ
    Type: Full Time

    Rate: DOE

    Duration:  Long Term

    Job ID:  0315-005MO

     

    JOB DESCRIPTION

     

    As the Head of Marketing Optimization, you will develop and run multivariate testing processes to help fuel aggressive consumer-centric marketing programs all over the world. This newly created and pivotal role will be instrumental in helping scale business to new heights and establish as a leader in online security solutions (anti malware) for the consumer market.
     

    Job Responsibilities:

     

    • You will relentlessly test and optimize performance for our free and subscription-based products over their lifetimes. This includes:
    • User Acquisition funnel (onboarding): web and mobile ads, landing page optimization, install funnel.
    • Retention: strengthen product stickiness to extend lifetime of our various products
    • Pricing: test new price points and billing cycles for our subscription-based products

     

    Requirements & Preferred Skills:

     

    • Min. 7 to 10 years of experience in marketing optimization
    • Background in e-commerce and/or subscription-based products
    • Experience w/ Optimizely, or similar Bonus points
    • Experience working with free and premium digital products (computer software, mobile apps)
    • Previous experience managing small teams

     

    Education:

    • 4year college degree required


 Job number: 109379, Company id: 69775
Posted: 09/06/2018
Expires: 11/05/2018
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